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Fashion•Outfits•Shopping

Fashion at Hy-Vee: F&F

October 18, 2016

This post is sponsored by Hy-Vee through ALIVE Influencer Network. All opinions are my own.

striped-ff-sweater-at-hy-vee

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striped-sweater-corduroy-skirt-and-black-boots

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gray-vest-white-lace-top-and-otk-boots

ff-vest

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If you know me well, then you know I’m obsessed with Hy-Vee! It was the grocery store I grew up with in Cedar Falls, Iowa and it’s the grocery store near and dear to my heart. I love everything about it from the bakery to the dining options in-store (I ate so much Hy-Vee pizza and Chinese food growing up), and that’s why I was ecstatic when I first learned Hy-Vee was coming to the Twin Cities. Now, there is even more to love about Hy-Vee!

F&F, a British-inspired international fashion label, is now available at local Minnesota Hy-Vee stores, including Eagan and Rochester. It is a beautiful collection of European-inspired clothes and available right inside the store.

I stopped by the Eagan store to see everything the F&F fashion label has to offer. From women’s, men’s and children’s clothing, I was excited to see so many great fall options right on trend. Because I spent so much time shopping in Europe during my time studying abroad in college, I definitely appreciate that I have access to on-trend European styles so close to home. Not to mention, the pieces I picked up are extremely affordable, yet high quality! I felt like I was back in Europe shopping my favorite selections of clothing and getting it for an amazing deal.

My first look is has a mod aspect to it. I paired two F&F pieces that channel a 70’s vibe. I adore this mini corduroy skirt, which will go with so much in my closet. And, it was only $22.99! A steal right? I also love this multicolored sweater – the best combination of colors and goes well with the skirt. This striped sweater top was $34.99.

My second look is an F&F vest paired with leggings, boots, and a lace top for a casual fall look. The vest was only $34.99 and has unlimited styling possibilities. It could be paired with a dress, a top and skirt, and blue jeans as well.

It’s safe to say I will be visiting Hy-Vee again soon to check out the latest styles at F&F and get my weekly grocery shopping in. Who said you can’t have it all in one place?


 

$100 GIFTCARD GIVEAWAY!

To celebrate the new F&F fashion label in Eagan and Rochester – both of which are now open – I am teaming up with Hy-Vee to giveaway a $100 gift card to F&F! To enter this giveaway, you must live close to a Hy-Vee with an F&F store, this includes Eagan, Brooklyn Park, Lakeville, and Rochester. To enter, complete the form below:

a Rafflecopter giveaway

Good luck, and make sure to follow Hy-Vee on Facebook, Twitter, Instagram, and Pinterest for more updates on the F&F fashion label!

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Comments

  1. Alissa says

    October 18, 2016 at 9:28 AM

    This is the epitome of fall in an outfit!!!! Love, love, love this on you Rachel and your hair looks incredible in these photos!
    The Adored Life

    Reply
  2. amy says

    October 18, 2016 at 10:11 AM

    Both of these outfit are prefect for fall time. Also great giveaway.

    http://www.amysfashionblog.com/blog-home/

    Reply
  3. Brianne says

    October 18, 2016 at 10:54 AM

    Fellow former Iowan/current Twin Cities, Minnesotan who is just as excited about Hy-Vee’s presence here! Entered the giveaway 🙂

    Reply
  4. Carlos Federico says

    October 18, 2016 at 9:33 PM

    I liked more the first look, without neglecting the second.
    Hugs and kisses!
    MaximsFashion

    Reply
  5. thehautecookie says

    October 19, 2016 at 6:41 PM

    this outfit is so perfect for fall, love!! you look gorgeous.
    xO!
    http://www.thehautecookie.com

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  6. Alison@ Puppies & Pretties says

    October 24, 2016 at 10:25 PM

    I have fond memories of doing all my grocery shopping at HyVee while in college. Adding a fashion line makes me want to go back there!

    Reply

Trackbacks

  1. Rachel's Lookbook - Fall Style | Monday Mode says:
    October 24, 2016 at 7:43 AM

    […] Hey everyone! Happy Monday – just a quick post today as I’m finishing up a wonderful weekend in Nebraska. I wanted to share one of my favorite fall styles: a mini skirt, a striped top, cardigan, booties and felt hat. With the temperatures near the 70’s, I’ll be able to get a lot more use out of my corduroy skirt. […]

    Reply
  2. Witching You a Happy October says:
    October 22, 2019 at 3:15 PM

    […] Fall Fashion at Hy-Vee […]

    Reply

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Hi! I'm Rachel. Welcome to Rachel's Lookbook. Here you can find everything from fashion and beauty to travel and lifestyle.

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